What is UTF-8 Encoding? A Guide for Non-Programmers

Text: its importance on the internet goes without saying. It’s the first “T” in “HTTP”, the only “T” in “HTML”, and virtually every website uses it somehow, be it a URL, a piece of marketing copy, a product review, a viral Tweet, or a blog post. (Hi there!)

source https://blog.hubspot.com/website/what-is-utf-8